The ORIGINAL Podcast About Making Great Radio
“A must-listen for all broadcasters.” ~ T. Johnson
“Earworthy every episode” ~ M. Keck
“Great conversations...” ~ S. Wirt
Latest Episode:
Loyd Ford has programmed successful radio brands in small, medium, large, and major markets across the U.S. and worked for a wide variety of broadcasters for several decades. His firm, Rainmaker Pathway Consulting Works offers strategic branding and programming solutions, in a hybrid approach that encourages ratings and revenue success with innovative strategies, ideas, and…
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